B_Func

This branding project for a gaming studio crafts a distinctive identity system that defines, guides, and amplifies what the studio stands for. Informed by the vision of merging entertainment with cognitive growth, it positions games as tools that not only entertain but also enhance focus, memory, and problem-solving. The outcome included a dynamic visual identity with logo, color palette, and typography, paired with a clear communication system that works consistently across digital, print, and experiential platforms.